Services Overview
Social MEdia MANAGEMENT and ADVERTISING
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Content creation
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Branding and Strategy
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Robbie’s of Islamorada and Hungry Tarpon Restaurant
Case Study of 12 months of Management, Content production, Branding and strategy consultation:
Robbie’s Marina of Islamorada is known for the world-famous tarpon feeding, the Hungry Tarpon restaurant, variety of watersport activities and shops on property. During the time span of 12 months, our team at 7 Seas oversaw all social media management and content production of the resort. Our goal was to capture photos and videos of Robbie’s that captured a day in the life of the keys and the activities that they offered to showcase the memorable moments that potential patrons could enjoy in few hours by the water exploring all activities that they had to offer.
Once, we had our team of Photographers and Videographers curate content that aligned with the culture and life style of Robbie’s, we took to social media to gain brand awareness. They Key was to post regularly on social media with high quality content and proper copy to give consumers a taste of what they may experience while visiting the resort on their vacation. Through proper social media strategies we got the main Robbie’s Instagram account from (insert number here) to 27.8K followers and the Hungry Tarpon account from (insert number here) to 8,639K Followers. Prior to our marketing management, there was no structure to their branding and we were able to work with their team to foster a community online and share the experiences that made them famous in the keys. Our team also ran ads on Facebook & Instagram with short commercials to engage with our audience and to drive traffic to their website.
After laying the foundation of proper content and social media management, we assisted in overhauling their website which was vital since thats where the social media accounts were driving traffic too. During this time, we created all new content of the food and drinks that they had on the Hungry Tarpon menu, updated the content of feeding the Tarpon and updated the content of all of the water activities that they hosted from fishing to kayaking.
Life style Photography:
Food and Drinks Photography:
Instagram Highlights:
Video’s used for social media ads: